Creative Business Design-Hong Kong August 2013

The aim of this course is to develop familiarity with tools that integrate creative approaches to entrepreneurship including design thinking, lean start-up, and effectual entrepreneurship.

The course starts from the premise that business is fundamentally a creative undertaking and helps students to develop an entrepreneurial mindset as a creative habit. Through a series of progressive exercises, participants will gain experience in applying these tools to iteratively design a business venture.

Key Stages include:

  • Customer discovery and idea generation;
  • Prototyping and validating the value proposition;
  • Value mapping and strategic business model design;
  • Initial implementation roadmap

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Artsmart: Designing your Creative Business


This workshop will give you an understanding of setting up and running your own business. It also acts as a taster for Central Saint Martins’ Next Level Business Programme, an intensive 12-day course, which starts from the premise that business is fundamentally a creative undertaking, and you already know how to be creative. It’s just a matter of learning how to manipulate a new set of tools and materials, and we don’t just mean spreadsheets!

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TSB Entrepreneurial Skills Workshops- March-April 2013

The TSB Entrepreneurial Skills workshops are designed to give the core essentials and the in-depth knowledge you need to give your business every chance of success.

The event provides a 10 question toolkit developed by School for Startups to help turn a brilliant idea or new business into a success story.

By learning how to answer these questions clearly, concisely and accurately you will learn how to:

  • Design a business model & plan that you can safely build a successful enterprise upon.
  • Quickly identify problems and provide effective solutions
  • Discover how to market your product or service quickly and cost effectively
  • Identify resources that will help you sell, support and deliver your products and services.
  • Identify industry risks that may limit your business’ success

This event will give you an analytical framework to help you lay the strong foundations your business needs on its journey to success

London 26-27 March

Newcastle 18-19 April

CSM Next Level Programme 27 February- 22 May 2013


If you have a small business and want to take it to the next level, our latest business 
programme could be just the right thing for you. Delivered by Central Saint Martins 
Innovation, this creative industries business program has been designed for creative
 professionals who are already in business and want to grow their company.

Details for CSM Next Level